Successful Cases

PROTECT, ENGAGE & ADVANCE

Cosmetic Industry

Enhancing and Securing Premium Asian Cosmetic Brand in PR China

Cosmetics.jpgNanoMatriX specializes in brand protection and customer engagement labelling solutions. For this client label program, the features have been designed in ways that are easy to recognize and verify by their cosmetics customers. The NanoMatriX covert and forensic features provide additional verification options for the client supervisors and inspectors. A feature has also been custom designed to help the client to engage their customers and further marketing. In addition, NanoMatriX has supported the new product series launch and helped to implement label awareness program to their distributors.

Challenges

  • Working on label size constrains
  • Designing security features using materials not found locally
  • At least one prominent security feature, which has not been used by competitors before
  • Security feature should not be counterfeited locally
  • Meeting local physical conditions

Solutions 

  • R&D invested to meet special label life-time requirements and physical challenges
  • Improved customer engagement despite label size constrains
  • Provided support to retail chains to demonstrate to consumers that products offered are genuine
  • Support brand with anti-counterfeit training material for retailers and website presentation
  • Fulfilled abovementioned conditions

Benefits

  • Security features could not be copied locally
  • Authenticity verification made possible despite size constrains
  • Enhanced customer confidence and brand engagement experience
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TRUSTWORTHY

We offer customized solutions, meeting clients’ requirements and protecting their invisible assets, and they will always come back for more.

RESPONSIBILITY

We make the world safer by ensuring the authenticity of identities as well as tangible and intangible assets

QUALITY

We achieve this through solid experience, deep technical knowledge and advanced technologies
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