NFC Vicinity - Engage Customers & Manage Supply Chain
NFC Vicinity creates a more efficient & effective business operation
NanoMatriX offers NFC brand protection & brand engagement solutions to a wide range of industries.
Near-field communication (NFC) is a contactless technology which is a way for your NFC enabled smartphone to exchange information with items embedded with a NFC chip.
The NFC Vicinity solutions can be read up to 1.2 meters, a revolutionary new technology that extends the use of NFC to a wide range of new applications. For the common NFC technology, please visit the webpage NFC Proximity.
NFC Vicinity is an innovative, enhanced HF-based technology. Unlike the conventional NFC Proximity tags, the NFC Vicinity tags are capable of exchanging information with smart devices up to 1.2 meters. The new NFC Vicinity technology can be used for customer engagement/ brand engagement AND supply chain management.
The benefits of this latest technology for brand owners, retailers and consumers are infinite. Fast inventory check with longer range helps brand owners reduce their supply chain investments and save time. The integration of data capturing when interacting with the NFC Vicinity tag allows real-time, back-end data visualization for convenient and data driven decision making by the brand management, supply chain manager and brand protection manager.
NFC Vicinity also offers easy cloud connectivity via NFC enabled smartphones to support convenient consumer engagement. When a consumer interacts with the NFC chip, they can acquire product information, sign up for coupons or join a lucky draw. Through these activities, the relationship between consumers and your brand will be even stronger. Brand owners can also gather rich data from customers. Finally, the trace-ability of NFC Vicinity can be used to secure every step of product distribution, from the supply chain through retail to customers.
NFC Vicinity Features
- One tag with 2 functions: authentication and fast inventory check
- Operating frequency: 13.56 MHz
- Scan multiple tags simultaneously
- Fast read and response within few seconds
- Operating distance: VICINITY up to 1.2 m
- Define different access rights for different users
- Track and trace
- Product authentication
- Back-end database support
- Flexible chip sizes for different areas on the package
NFC Vicinity Benefits
- Brand engagement
- Lower the labor & time cost
- Unique customer engagement options
- Raise the service quality
- Standard or high-end product protection
- Highly secure data transfer (tag-smart phone)
- Enrich customer engagement
- Consumer behavior analysis
- Quality management (ISO 9001:2015)
NFC Vicinity Applications
- Mobile marketing
- Inventory management
- Supply Chain management
- Loyalty / membership programs
- Online product authentication
- Wine & Spirits
- Luxury products
NFC Vicinity Demonstration
Authentication and inventory check through NFC Vicinity