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The Way the NanoMatriX Team Works

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NanoMatriX Achieves New ISO 9001:2015 Certification

on Mon, Aug 07, 2017 @ 04:07 PM By | Serena Huang | 0 Comments | Anti-counterfeiting Others
NanoMatriX is proud to announce our success in earning certification for ISO 9001:2015, for quality management system for design, sales, distribution and services of security authentication products and software solutions in HK, July 24, 2017.
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Getting Customers to Protect Your Brand

on Tue, Jan 26, 2016 @ 06:39 PM By | Jay Wu | 0 Comments | Others
NanoMatriX has published an article "Getting Customers to Protect Your Brand” on Total Licensing Magazine Winter Issue 2015. Total Licensing is a major international licensing journal read in over 100 countries. The majority of readers are corporate/brand owners, president/CEO, senior VP branding/marketing and brand managers.
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Step by Step Guide to Fight Counterfeiting of Licensed Products

on Mon, Dec 28, 2015 @ 02:21 PM By | Jay Wu | 0 Comments | Others
The licensing industry has experienced a tremendous commercial growth in the recent years. Licensed products such as toys, fashion, footwear, premium and accessories have enjoyed increased popularity. Due to its massive success, large and small licensing companies have become a prime target of criminals who want to have a share of the profits.
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Best Practices to License Protection

on Wed, Dec 23, 2015 @ 01:55 PM By | Jay Wu | 0 Comments | Others
We can identify from our previous article that there are two major challenges in the licensing industry: control of royalty payments and unlicensed products selling on e-Commerce channels. It is urgent for licensors to address these challenges to their own risk exposure to financial losses, potentially harming the consumers’ health or disappointing their customers with substandard products purchased through unauthorized e-Commerce channels.  Superior control over accurate royalty payments is one of the key success factors for brand owners and licensors. Whereby carefully selected, product authentication methods are a crucial to successfully verify of the product’s authenticity, by the consumer, by inspectors or by experts in court, customer confidence and further increasing the brand’s reputation and demand, instead of hurting sales and merchandise pricing.
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Season's Greetings from NanoMatriX International Ltd.

on Tue, Dec 22, 2015 @ 05:43 PM By | Serena Huang | 0 Comments | Others
Dear Friends and Partners,
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Major Commercial Challenges for Licensors to Overcome

on Thu, Dec 17, 2015 @ 10:35 AM By | Jay Wu | 0 Comments | Others
From last article, we can see clearly that the licensing industry is experiencing promising growth, supplemented by new engagement techniques and online sales platforms. The licensing industry continues to be a major marketing and retail force around the world.
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New Webinar Coming! For Licensing Industry

on Fri, Dec 11, 2015 @ 02:44 PM By | Jay Wu | 0 Comments | Others
How to Grow Smart in Licensing Industry Improve royalty management and e-channel product verification strategies
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An Overview of Licensing Industry

on Thu, Dec 10, 2015 @ 05:23 PM By | Jay Wu | 0 Comments | Others
Today, almost all merchandise are manufactured under license. Some of the largest and most famous companies in this industry have created tremendous business in this way.  However, manufacturing under license is inseparably connected with giving away the control a company would have, if they would manufacture the products by themselves. Especially successful companies in this industry have been investing a lot in controlling, investigating and litigating their licensed production partners. In this article we like to discuss how large companies have been protecting their licensing revenue so far and how new technologies can help even companies with smaller budget to build a viable system to secure their income from licensed manufacturing.
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Best Practices to Stop Counterfeiting of Licensed Products

on Thu, Feb 12, 2015 @ 05:10 PM By | Alfons Futterer | 1 Comment | Others Brand Protection
 
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